Top 5 Beauty Retail Apps on Android in Turkey Q1 2022

The first quarter of 2022 presented diverse trends for the top beauty retail apps on the Android platform in Turkey. The data, sourced from Sensor Tower, highlights the performance of the leading apps in this category.

Gratis - Kozmetik & Makyaj saw a notable increase in weekly downloads, peaking at approximately 26K in the week of February 28. Weekly active users also showed a positive trend, rising from around 49.6K at the beginning of January to a peak of 72.4K at the end of February.

Watsons: Kozmetik ve Alışveriş experienced a significant surge in weekly downloads, reaching nearly 27.8K in the last week of February. Active users followed a similar upward trajectory, increasing from 53.7K in early January to 86.4K by the end of February.

Eski Versiyon Sephora showed a declining trend in weekly downloads, dropping from around 6.1K at the end of December to about 700 by the end of March. Active users mirrored this decline, decreasing from 16.3K to approximately 10.1K over the same period.

FARMAS maintained a relatively stable download rate, with weekly downloads fluctuating between 1K and 2.6K.

Yves Rocher had a consistent download performance, ranging from around 1K to 2.1K downloads per week. Active users saw a slight increase, growing from 4.7K at the end of December to 4.2K by the end of March.

For more detailed insights and data on mobile app performance, visit Sensor Tower.